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Unfair Commercial Practices Directive, Chapter 2, Section 1, Article 6

The company CARPATHIAN SPRINGS S.A., which manufactures the mineral water entitled AQUA Carpatica, was sanctioned by Ministry of Public Finance, General Directorate for State Aid, Unfair Practices and Regulated Prices for misleading advertising.  The company promoted through TV advertisements that the Aqua Carpatica water was the most pure water in the world. However, relevant studies proved that the AQUA Carpatica water contains nitrates. Therefore, the advertisement was considered misleading in accordance with Articles 4 and 5 of Law no. 158/2008 on misleading and comparative advertising. The company was sanctioned with an administrative offence and was required to cease the advertising campaign.

Ministerul Finantelor Publice, Directia Generala Ajutor de Stat, Practici Neloiale si Preturi Reglementate, a constatat incalcarea de catre S.C. Carphathian Springs S.A. a prevederilor art. 4 coroborat cu art. 5 din Legea nr. 158/2008, motiv pentru care aceasta a fost sanctionata contraventional, precizeaza Patronatul Apelor Minerale din Romania.

Sanctiunea a fost data in conformitate cu art. 10 alin. (1) din Legea nr. 158/2008 raportat la campania pentru apa minerala carbogazificata Aqua Carpatica si campania pentru apa minerala necarbogazoasa (plata) Aqua Carpatica.

Ministerul Finantelor Publice a dispus, o data cu aplicarea sanctiunii contraventionale si masurile complementare de incetare a publicitatii inselatoare si de interzicere a publicitatii inselatoare prin campaniile Aqua Carpatica.

APEMIN- Patronatul Apelor Minerale din Romania, ce reuneste 17 dintre cele mai mari firme producatoare de apa minerala naturala, a aratat, intr-un comunicat remis spre difuzare, ca sustine intotdeauna initiativele care conduc la o mai buna informare a publicului, cu respectarea legislatiei in vigoare referitoare la exploatarea, comercializarea si promovarea apelor minerale naturale.